5.2-Promotion+Off+YouTube+Resources.pdf

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Promotion  Off  YouTube  
 
 
Discover  the  strategies  you  can  use  off  YouTube  to  increase  views,  
subscribers  and  profit…  
Looking  away  from  YouTube  and  promoting  your  videos  and  channel  on  other  
popular  sources  is  often  overlooked.  
 
But  think  about  it,  there’s  websites  out  there  with  millions  of  traffic  every  single  
day…  could  we  siphon  off  a  small  percentage  to  increase  views  and  subscribers  
on  our  channel?  
 
 
 
Watch  The  Promotion  Off  YouTube  Video  
 
 
 
The  7  Key  Ways  To  Promote  On  YouTube  
 
There  are  6  key  ways  to  promote  on  YouTube,  and  all  of  these  strategies  are  
tried  and  tested.  
 
Even  if  they  don’t  blow  you  away,  it’s  all  about  consistency  with  them  because  
there  really  isn’t  a  quick  fix  here.  
 
 
FORUMS  &  RELATED  COMMUNITIES  
YOUR  OWN  SOCIAL  CHANNELS  
VIDEO  KEYWORDS  (RANK  IN  GOOGLE)  
PAID  TRAFFIC  
SOCIAL  MEDIA  AND  BOOKMARKS  
TARGET  INFLUENCERS  
The  training  video  goes  into  more  detail,  but  here’s  an  overview  
 
FORUMS  &  RELATED  KEYWORDS  
 
Forums  and  related  communities  tend  to  be  your  audience,  just  on  a  different  
platform.  We  can  create  an  account,  get  involved,  and  start  to  offer  value  through  
our  videos.  
 
If  the  forum  is  related  to  your  niche,  you’re  going  to  gain  views  and  even  an  
influence  from  the  people  within  the  forum.  
 
 
 
 
 
 
To  find  forums,  use  the  below:  
 
The  Biggest  Boards  –  http://www.thebiggestboards.com  (a  list  of  popular  
forums  by  niche)  
 
Search  Google  and  filter  by  Forums.  
 
Search  Google  for  the  following  terms,  replacing  your  keyword  with  your  niche:  
 
“Powered  by  phbb”  your  keyword  
“Powered  by  vBulletin”  your  keyword  
“Powered  by  SMF”  your  keyword  
“Powered  by  PunBB”  your  keyword  
 
Video  Keywords  (Rank  In  Google)
 
 
Imagine  dominating  page  1  for  a  keyword  on  both  YouTube  and  Google?  Here’s  
some  tips  to  ranking  your  videos  on  Google  too.  
 
Video  Keywords
 –  Google  doesn’t  rank  a  video  on  page  1  for  every  
search  term.  Therefore  you  want  to  target  video  keywords  (keywords  
which  are  better  viewed  as  a  video).  Search  for  your  keyword  on  Google,  
and  see  how  many  videos  on  page  1  are  currently  there.  The  more  the  
better…  
 
Backlinks  
–  Build  backlinks  from  relevant,  high  authority  blogs  and  
websites.  A  backlink  is  simply  a  link  from  a  blog  or  website,  to  your  video  
using  anchor  text  such  as  Click  Here,  or  Watch  The  Video.  
 
Video  Embeds
 –  The  more  authority  sites  your  video  is  embedded  
onto,  the  more  authority  your  video  will  get  in  the  search  engines.  Contact  
relevant  blogs  and  share  your  video  with  them,  if  it’s  good  content  and  
relevant  to  their  audience  they’ll  embed  it.  
 
Shares  
–  The  more  social  shares  your  video  has,  the  better  the  ranking.  
Entice  people  to  share,  share  it  yourself  and  try  to  create  the  snowball  
effect  mentioned  in  the  video  training.  
 
CTR
 –  Increase  your  click  through  rate  and  you’ll  start  to  rank  better  on  
Google.  Use  microjob  sites  to  get  people  to  search  for  your  keyword,  go  to  
Google  Videos,  find  your  video  and  watch  it.  Improving  your  CTR  will  
improve  your  rank…  seriously.  
 
The  YouTube  Ranking  Factors
 –  It’s  also  important  to  note  that  
your  YouTube  ranking,  and  the  YouTube  ranking  factors  we’ve  mentioned  
in  previous  videos  will  help  you  rank  on  Google  too.  Often  it’s  the  number  
1  video  on  YouTube  that  ranks  number  1  on  Google  too.  
 
 
 
 
 
 
 
Fiverr  Resources  
 
For  the  above,  here’s  some  Fiverr  gigs  we  recommend:  
 
Backlinks  –  
With  your  backlinks,  you  want  to  keep  the  anchor  text  varied.  So  
text  such  as  click  here,  watch  the  video,  watch  it  here  etc.  You  also  want  to  
include  your  keyword  too,  so  for  example  how  to  tie  a  tie.  
 
Remember,  we’re  sending  backlinks  to  a  YouTube  video  here,  so  a  high  authority  
site.  We  can  get  away  with  a  lot  more  than  if  we  we’re  sending  them  to  a  blog  
post  for  example.  
 
Here’s  some  we  use…  
 
https://www.fiverr.com/dino_stark/build-­‐an-­‐eminent-­‐backlink-­‐pyramid-­‐good-­‐
youtube-­‐
seo?context=advanced_search&context_type=rating&pos=1&funnel=1bd264b9-­‐
fd79-­‐4004-­‐b591-­‐7d93a777028e  
 
https://www.fiverr.com/ozzieuk/create-­‐10-­‐pandapenguin-­‐and-­‐hummingbird-­‐
safe-­‐backlinks-­‐from-­‐pr9-­‐authority-­‐
sites?context=advanced_search&context_type=rating&pos=3&funnel=1bd264b9
-­‐fd79-­‐4004-­‐b591-­‐7d93a777028e  
 
https://www.fiverr.com/rankwinz/manually-­‐make-­‐contextual-­‐link-­‐
wheel?context=advanced_search&context_type=rating&pos=1&funnel=6d57f36
0-­‐fcfb-­‐476a-­‐8d64-­‐47c2dcd65e98  
 
Shares  –  
Increasing  the  amount  of  people  who  share  your  video  will  again  help  
with  ranking.  You  can  use  microjob  sites,  or  use  some  of  the  Fiverr  gigs  below.  
 
Also  focus  on  creating  high  quality  content  with  viral  potential.  
 
https://www.fiverr.com/dudesustainable/run-­‐3-­‐urls-­‐through-­‐tribepro-­‐to-­‐be-­‐
shared-­‐at-­‐least-­‐300-­‐times-­‐
each?context=advanced_search&context_type=rating&pos=3&funnel=51d38da1
-­‐30a7-­‐4fb5-­‐b069-­‐c79fdc2ed5d8&autoplay=true  
 
https://www.fiverr.com/seo_target/add-­‐20-­‐google-­‐plus-­‐30-­‐tweets-­‐30-­‐pins-­‐30-­‐
facebook-­‐likes-­‐30-­‐linkedin-­‐
shares?context=advanced_search&context_type=rating&pos=9&funnel=51d38da
1-­‐30a7-­‐4fb5-­‐b069-­‐c79fdc2ed5d8  
 
 
Embeds  –  
The  more  relevant  the  site,  the  better  the  embed  will  be.  So  always  
start  by  contacting  blogs  related  to  your  niche.  Not  only  will  video  embeds  
increase  ranking,  they’ll  increase  views  and  engagement  too.  
 
 
 
 
 
 
 
 
Here  are  some  Fiverr  gigs  though  to  increase  the  number  of  sites  your  video  is  
embedded  onto:  
 
https://www.fiverr.com/youngceaser/youtube-­‐social-­‐seo-­‐pyramid-­‐total-­‐
domination-­‐of-­‐your-­‐youtube-­‐
video?sec_context=recommendation&sec_context_type=natural&context_alg=gig
_to_gig&context_referrer=search&o_pos=23&context=advanced_search&context_
type=auto&pos=1&funnel=8874f686-­‐1f45-­‐4b7b-­‐950d-­‐c3fcdf3c235d  
 
https://www.fiverr.com/pendekar212/create-­‐high-­‐quality-­‐simple-­‐video-­‐
animation-­‐for-­‐
you?context=advanced_search&context_type=auto&pos=4&funnel=8874f686-­‐
1f45-­‐4b7b-­‐950d-­‐c3fcdf3c235d  
 
Paid  Traffic
 
 
Spend  $  to  make  $$  that’s  the  aim  here,  and  here’s  some  ideas.  
 
Microjobs  
–  Use  microjob  sites  to  increase  CTR,  video  likes,  social  shares,  
views,  subscribers  and  more.  These  are  REAL  people,  your  account  won’t  get  
flagged  here.  
 
Facebook  Ads  
–  Use  the  targeting  capabilities  of  Facebook  ads  to  increase  
views  and  subscribers.    
Tip:  
Create  a  10  second  video  teaser  of  your  YouTube  video  and  upload  it  to  
Facebook  video  (through  a  Facebook  page).  Use  YouTube  ads  to  boost  your  
video,  increasing  views  on  Facebook  targeting  a  related  audience.    
 
You  then  want  to  include  a  link  to  the  full  YouTube  video,  a  link  to  your  channel  
and  a  call  to  action  in  the  video  teaser  to  get  them  to  go  from  Facebook,  to  
YouTube.  Not  only  will  you  generate  views  and  start  to  build  an  influence  on  
Facebook,  you’ll  increase  views  and  subscribers  over  on  YouTube  too.  
 
 
TARGET  INFLUENCERS  
 
Think  about  it,  imagine  Gordon  Ramsey  shared  a  link  to  your  cooking  video  on  
his  social  channels.  How  many  views/subscribers  do  you  think  that  would  
attract  to  your  channel?  
 
Target  influencers  within  your  niche,  and  siphon  off  their  influence.  Even  if  
someone  has  2,000  followers  on  Twitter,  if  they’re  related  to  your  topic  and  have  
good  engagement  get  your  video  in  front  of  them.  If  they  share  it,  they’ll  generate  
views  and  subscribers  for  you.  
 
Simply  search  social  media  for  influencers  within  your  niche,  or  use  tools  such  as  
BuzzSumo.com  
 
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