1series_catalogue(2).pdf

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BMW  Series
-door
-door
www.bmw.com
Sheer
Driving Pleasure
THE BMW  SERIES.
-DOOR AND -DOOR.
BMW EfficientDynamics
Less emissions. More driving pleasure.
A TRUE REFLECTION
OF PURE INDIVIDUALITY.
BMW EfficientDynamics
Less emissions. More driving pleasure.
Just like the BMW  Series -door, the BMW  Series -door is ready to conquer the streets of our major cities. The BMW TwinPower Turbo
engines deliver powerful thrust and make an impressive statement with their exceptional performance to fuel consumption ratio. Thanks to
low emissions, such as a mere g CO
per kilometre in the BMW d EfficientDynamics Edition, every drive can be enjoyed  percent.
As in the BMW  Series -door, you have comprehensive options here of bringing your own character to the street in style with the
Urban Line and Sport Line or the M Sport package. Highlight your individuality – more dynamically than ever in the BMW  Series -door.
Editorial
A NEW DRIVE
FOR CITIES.
Cities thrive on diversity, on different cultures and lifestyles, on the
courage to break new ground and an openness to unusual ideas. They
exude a vibrant energy that keeps everything in motion – the kind of
energy that inspired the designers and developers of the BMW  Series.
Dynamic lines, compact dimensions – no matter whether as a -door or
now as a sporty -door, it’s a design that reflects the power for progress
of a modern metropolis. The technology behind the BMW  Series
raises the bar by delivering extraordinary efficiency and a unique driving
experience. But it is, above all, its distinctive character that makes it a
symbol of a contemporary, urban lifestyle.
The BMW  Series
EXPRESS YOUR
PERSONALITY.
Technology
INNOVATIONS THAT
SET TRENDS.
Equipment
AS INDIVIDUAL
AS YOU ARE.
Overview
THE VERSATILITY OF THE
BMW  SERIES AT A
GLANCE.
 Technical data and information on
fuel consumption and CO
emissions
 BMW Service and BMW brand
experience
Exclusive offers for BMW customers.
www.bmw.com
The BMW  Series is modern, extroverted, sporty and confident. It
stands out from the crowd, even on the busiest of roads. Thanks to the
broad range of individualisation options, such as the M Sport package,
the Urban Line and the Sport Line, you can set your very own accents
with both models. It’s a car with character that really makes a statement;
a car for people that want to make their mark.
Find out more about the BMW  Series at
 The BMW  Series -door
Always original.
 Urban Line and Sport Line
Maximum individuality illustrated by the
BMW  Series -door.
 Innovative technologies
BMW EfficientDynamics and
BMW ConnectedDrive in the
BMW  Series.
 The BMW  Series -door
Hello, world.
 M Sport package
Maximum sportiness illustrated by the
BMW  Series -door.
 BMW ConnectedDrive
So connected, you’re free.
 BMW EfficientDynamics
Technology package for less fuel
consumption and an even better driving
experience.
 BMW TwinPower Turbo engines
Maximum performance from minimum fuel
consumption.
 BMW M Performance
M gene included. The BMW Mi.
 Chassis and safety
Innovative systems for more driving
pleasure.
www.bmw.com/series_door/
efficiency
www.bmw.com/series_door/
efficiency
 BMW  Series
 Urban Line
 Sport Line
 M Sport package
 Colours, upholstery and interior trims
 Upholstery and interior trims
 Standard / Optional equipment
 Original BMW Accessories
www.bmw.com/series_door
www.bmw.com/series_door
Specifications of models shown:
BMW i with Sport Line.
Engine:
BMW TwinPower Turbo four-cylinder petrol engine
Power output: kW (hp)
Wheels:
" light alloy wheels Star-spoke , bi-colour
Orbit Grey, gloss-lathed finish
Exterior colour: Crimson Red
Upholstery:
Track cloth Anthracite with red highlights
Interior trim:
Black, high-gloss with Coral Red accent lines, matt
BMW d with Urban Line.
Engine:
BMW TwinPower Turbo four-cylinder diesel engine
Power output: kW (hp)
Wheels:
" light alloy wheels V-spoke , bi-colour White,
gloss-lathed finish
Exterior colour: Midnight Blue metallic
Upholstery:
Metro cloth/leather upholstery in Silver/Pearl Grey
Interior trim:
White acrylic glass with matt Oxide Silver accent
lines
BMW d with the M Sport package.
Engine:
BMW TwinPower Turbo four-cylinder diesel engine
Power output: kW (hp)
Wheels:
" M light alloy wheels Star-spoke  M, mixed
tyres
Exterior colour: Estoril Blue metallic
Upholstery:
Hexagon cloth/Alcantara upholstery in Anthracite
with M piping and contrast stitching in Royal Blue
Interior trim:
Aluminium Hexagon with matt Estoril Blue accent
lines
BMW  Series (-door):
BMW  Series (-door):
04
05 Contents
THE BMW  SERIES -DOOR.
ALWAYS
ORIGINAL.
Freddie Lund, .
Adam Lund, .
ON DESIGN AND INDIVIDUALITY.
UNIQUE DESIGN, COUNTLESS POSSIBILITIES.
THE EPITOME OF DIVERSITY, MODERNITY AND FREEDOM;
FULL OF VARIETY AND NEW IDEAS; ALWAYS ON THE MOVE
AND UP TO DATE. THIS PERFECTLY SUMS UP THE BMW
 SERIES – AND THE MODERN LIFESTYLE OF ITS DRIVERS.
The BMW  Series stands out owing to its independent, modern appearance.
Its dynamic design, compact dimensions and muscular look make it the
perfect urban explorer. At the back, the powerfully designed wheel arches
emphasise the classic BMW rear-wheel drive. Shapely contours then steer
the observer’s eye forward to the vehicle’s unmistakable front, where sloping
lines cap off the headlights to give the BMW a look of pure determination.
However, it’s not solely the design that makes the BMW  Series impossible
to overlook but also its extraordinary interior: it features a generous amount
of space and plays host to the innovative BMW EfficientDynamics and
BMW ConnectedDrive technology packages for exceptional driving pleasure.
The unique feeling of being behind the wheel of the BMW  Series is
supported by a series of additional design highlights. Choose from three
design options, the Urban Line, the Sport Line as well as the M Sport
package, which encompass an array of exterior and interior elements. Both
lines provide the highest level of comfort and deliver the same dynamic ride,
but in visual terms they’re absolutely distinct. What's more, the M Sport
package delivers maximum sportiness and highlights the athletic character
of the vehicle. That’s why the BMW  Series is perfect for Adam and Freddie
Lund. Both lead active lifestyles and are equally driven, but the two brothers
have distinctly different personalities. The same can be said about their cars:
it’s all about character.
www.bmw.com/series_door/design
www.bmw.com/series_door/design
06
07 Design and individuality

The Urban Line.
Elements in white typify the optionally available Urban Line: e.g. the white
kidney grille slats [

]
with chrome fronts, the optionally available
" light alloy wheels in bi-colour White [

]
with gloss-lathed finished edges and the optional white mirror caps. The interior is distinguished
by the newly developed
acrylic glass interior trim [

],
modern
cloth/leather upholstery [

]
as well as blue or white variable interior lighting.
More information on the Urban Line range of equipment can be found on pages /.
TAKE YOUR OWN STYLE TO THE STREETS.
THE URBAN LINE FOR THE BMW  SERIES - AND -DOOR.
As a model, Freddie Lund travels to all the world’s major cities. Living in
London, he loves the vibrant creativity of a major city that’s constantly
reinventing itself. He has found his ideal car in the BMW  Series and the
Urban Line – for a drive through the night life of Soho, to acting school or
to the University of Leeds where he studies history. The design of the
Urban Line is as varied as Freddie Lund’s life. His equipment of choice:
the Midnight Blue metallic paint finish and gloss-lathed " light alloy
wheels in bi-colour White, which are exclusive to the Urban Line. The
unusual design elements and innovative materials really make the
08
09 Design and individuality
BMW  Series stand out from the crowd and are a fitting expression of
Freddie’s st century lifestyle.
www.bmw.com/series_door/lines
www.bmw.com/series_door/lines




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